We collaborated with Atacana Group on a significant challenge: providing their pharmaceutical clients with a competitive intelligence platform that delivers real-time insights across a wide range of therapeutic areas and all stages of the product lifecycle.
This collaboration involved a deep understanding of the pharmaceutical landscape, allowing us to tailor the platform to meet the unique needs of various stakeholders. By harnessing advanced data analytics and visualization tools, we ensured that the platform not only aggregated critical information but also presented it in an easily digestible format.
Our efforts focused on empowering clients with actionable insights to drive strategic decision-making, ultimately enhancing their ability to navigate the complexities of the industry.
Before Implementation
A significant amount of time was spent on gathering information and then preparing reports and presentations for clients.
The manual reports lacked engagement and brought no additional revenue.
The information on indications, products, and clinical trials was inaccurate, and previous reports contained errors and inconsistencies.
Key Improvements
The data extraction processes from sites such as ClinicalTrials.gov, as well as subsequent transformations, were automated.
With the new interactive portal, Atacana achieved a new source of revenue.
With a new data structure, consistent traceability was achieved for product updates, clinical trial phases, events, and industry news.
Project Overview
1.
News Automation
Our data team automated data extraction from sources like ClinicalTrials.gov and Google News, using Docker for virtualization and a new MongoDB structure. Azure infrastructure was used for cloud functions, and CI/CD pipelines were implemented through Azure DevOps for efficient deployment.
2.
Business data structure
Instead of manual processes, the necessary transformations and tables are created to maintain an updated repository at the level of therapeutic areas, indications, companies, drugs, clinical trials, key events, and product launches, which are prepared for the required visualizations.
3.
Customized Reports
With a full development team, various customized reports were implemented, grouped by therapeutic areas: Competitive Landscape, Launch Timeline, Key Events, and Clinical Trial Tracker.
4.
Platform features
Development of new features of the platform, such as the Data Entry Module, which allows Atacana analysts to upload new data, as well as a news section, a file repository, and an overall dashboard.
Angular
.NET
MongoDB
Airflow
Technologies used
Tarciana Carlucci
Co-Founder - Atacana Group
"Partnering with datakimia has transformed our competitive intelligence platform. By automating data extraction and streamlining our reporting processes, we have significantly improved accuracy and efficiency. The new interactive portal not only enhances user engagement but also opened up new revenue streams. We are thrilled with the results and excited about the future of our platform."
